Product manager resume keywords

We counted the skills in 1,214 open product manager job postings from 226 employers, including Elastic, Brex and Affirm. The ones employers ask for most are product roadmap (78% of postings), product management (57%) and product strategy (33%). 73% of the postings mention AI, though often in the company's description rather than as a skill the job needs.

Top skills and tools in product manager postings

#KeywordShare of postings
1product roadmap 78%
2product management 57%
3product strategy 33%
4sales 27%
5marketing 25%
6go-to-market 25%
7compliance 23%
8APIs 18%
9UX 18%
10shipping 18%
11analytics 17%
12automation 16%
13machine learning 16%
14A/B testing 16%
15prototyping 14%
16PRD 14%
17onboarding 12%
18partnerships 11%
19SaaS 11%
20customer experience 11%
21payments 10%
22observability 9%
23LLMs 8%
24product marketing 7%
25B2B 7%
26user research 7%
27KPIs 7%
28customer success 7%
29data analysis 6%
30product lifecycle 6%

Share of the 1,214 postings whose description names the skill (plurals and common spellings, such as “JS” and “JavaScript”, count as one).

Soft skills employers mention

cross-functional · 21%leadership · 16%ownership · 12%communication · 10%collaboration · 7%analytical skills · 5%reporting · 4%

Show these through results in your bullets (“led a team of six”) rather than listing them as adjectives.

How to use these keywords on your product manager resume

  1. Start with the posting, not this list. These are averages across 1,214 jobs; the one you're applying for has its own priorities. Use this page to spot common gaps, then match the specific posting.
  2. Name skills the way employers do. If you use “product roadmap”, “product management” and “product strategy”, write those exact words. Applicant tracking systems and recruiters search for them, and a close synonym can be missed.
  3. Put each skill in a bullet that shows a result. Naming sales inside a bullet about what you achieved with it, with a number where you can, is stronger than listing it alone in a skills section.
  4. Add only what's true. If you've worked with “sales”, “marketing” and “go-to-market” but your resume doesn't say so, add it. If you haven't, leave it out: interviews expose padded resumes quickly.

How these numbers are calculated

Every figure comes from open product manager job postings on MANY Hired, imported from employers' own career pages. For each posting we pick out the skills, tools, certifications and qualifications its description names, then count how many postings ask for each one. A job counts as product manager by its title. Updated November 8, 2026.